The legendary Nigerian musician 2Baba (formerly known as 2face Idibia) has just dropped his latest single “Kuku Google Am,” a track that showcases his evergreen ability to blend social commentary with infectious melodies. The song, which comes as his first release of 2024, demonstrates why he remains one of Africa’s most relevant voices after over two decades in the industry.
A Fresh Take on Modern Culture
In “Kuku Google Am,” 2Baba addresses the contemporary phenomenon of internet validation and fact-checking culture with his characteristic wit and wisdom. The title itself is a playful reference to the common Nigerian phrase “go and verify,” translated into the modern context of Google searches. The song’s lyrics cleverly navigate between pidgin English and vernacular, making it both accessible and authentically Nigerian.
Musical Production
The production, handled by long-time collaborator Jay Sleek, creates a perfect marriage between contemporary Afrobeats elements and 2Baba’s classic sound. The track opens with a gentle guitar riff before evolving into a full-bodied arrangement that features:
- Pulsating African drums
- Subtle highlife guitar elements
- Modern synthesizer arrangements
- A catchy, dance-friendly baseline
Lyrical Depth
True to 2Baba’s signature style, “Kuku Google Am” layers its social commentary with multiple meanings:
- A critique of social media validation culture
- Commentary on relationship trust issues
- Reflection on modern information verification
- Clever wordplay that bridges generational gaps
Visual Treatment
The music video, directed by Unlimited LA, presents a colorful and contemporary visual narrative that complements the song’s message. Shot in various locations across Lagos, the video features:
- Vibrant urban scenes
- Creative smartphone integration
- Cameo appearances from Nigerian celebrities
- 2Baba’s characteristic smooth dance moves
Listen to “Kuku Google Am”
Experience 2Baba’s latest masterpiece by watching the official music video below. The song is available on all major streaming platforms including Apple Music, Spotify, and Audiomack.
